Coors Light "Ice Lounge"

VFX supervision, 3D, Compositing, Grading

Two television commercials for Coors Light beer, directed towards Spanish speaking population in US and Middle America.

We did blocks of ice, objects in the room dissolving into snow, snowfalls of many different types and snowy Rockies in the backgrounds. Green screen, set extensions and roto had to be solved, before compositing objects and simulated efx with the live action. Packshot was produced locally.

Production: Bully Pictures | Producer: Jason Forest | Director: Fredrik Callinggard